Refreshing a non-profit with the aim to combat climate change
Chapter Zero are a non-profit organisation which aim to work with non-executive directors and help them set achievable goals and pioneer change within their companies when it comes to tackling climate change.
My roles within the project were:
Initial conversations with client, defining expectations and understanding pain points
Being apart of stakeholder interviews
Creating a User Persona to inform design choices
Creating concepts and presenting them to the client
Working with the UX team to define user journeys
Low-fi and high fidelity wireframing/prototyping
Lead creative for web design
Defining project for developer hand-off
Example of the finished website designs, this site is live and can be viewed at chapterzero.org.uk
Conclusions from conducting stakeholder interviews
Creation of a user persona, which was used to get a better understanding of how to design the site
Moodboard of collated research, whislt in the exploration stage of the project
Prospective concepts, these designs were presented to client to overall confirm the direction of the site in terms of look and feel
Examples of high-fidelity wireframes
Developer handoff, liaising with developers to answer queries as well as confirming the logic of ‘page builder’ components